Help Build A Following
Tracking Visitors To Your Site To Help Build A Following
There are great benefits when you work with tracking visitors to your site. Tools can help you know who is visiting you from where. Learn what to do to make sure your website gets the best results when you work with it and you’ll be able to upgrade it properly.
A website should use tools that track people in an advanced way. With your hosting service, you can usually use their built in tools to check out your traffic, but the information is going to be very basic. People are not going to buy a site if you don’t have something like Google Analytics to prove you’re getting legitimate traffic from different places online. If you try to sell a site based on just your host’s traffic logs, it could be that all the traffic is from robots making it something people won’t trust.
Use Google Anayltics to check out where your traffic is coming from through their search engine. You can easily see what keywords people were searching for and then you can make sure that if some pages aren’t being searched for that you change what is on those pages. Keywords are a very important thing to get right if you want the most traffic possible. Sometimes you are going to see that there are words that all of a sudden quit getting you traffic, and that may mean you lost your ranking or that the trend is over for that particular set of words.
If you don’t watch out for search engine updates, you may be surprised when your traffic falls. It’s best to watch for news related to sites like Google because if they plan to do something that alters the way their results are displayed, it’s important that you know and utilize anything you can to make sure your ranking stays good. If you notice that all of a sudden you’re ranking lower, chances are they changed the way their algorithms work so you have to fix up your site or hire someone to do so for you.
As your website grows, you will notice trends in your traffic. Watch for when people are likely to visit, because then you can start posting content at those times and know that it will be seen by a lot of people. If you are noticing that there are a ton of people from another country or just weird looking traffic in large amounts, you may be dealing with some kind of a hack. When you stay on top of watching the traffic it helps you to determine what kind of steps to take to better your website and how you run it.
Plugins can offer you the ability to keep robotic traffic from clogging up your site. If you look at stats and see a bunch of robotic traffic on any pages where there are forms or logins you should install some kind of Captcha plugin. That should keep a lot of problems at bay because when someone notices their hacking software isn’t doing anything because you don’t let robotic traffic through, they will probably target others instead. Even if you don’t have a well known website there are people that will try to get into it so you have to be careful.
Tracking people and where they are coming from can help you know where to market to people. Let’s say that you have a social media account and want to join groups that have to do with cities or countries where poeple live that really like your product. You can participate in places like that and then you will be able to add marketing links to what you share. Just be sure you don’t spam people because there are limits to what people will let you share and if you go over them you may be blocked.
Tracking visitors to your site is only going to work if you have the right tools in place. Knowing what traffic is legitimate and how to get more of it will get your website to be seen by many people. You now know what to do and can enjoy your results.